Family Talks

FAMILY TALKS is the new observatory on the world of families that regularly “dialogues” with 3,000 mothers and fathers of children aged 0 to 14 on marketing and topical issues interpreted with the innovative approach of PERSONAS, which are defined for mothers and fathers. Created by Infovalue in collaboration with Mondadori Group and its magazines (Donna Moderna, Focus Junior, Pianeta Mamma, nostrofiglio.it), the survey analyses in detail: General attitudes and behaviours of mothers and fathers; Communication; Nutrition; Children’s breakfast and snack; Breastfeeding and weaning; Back to school.